With Deal Flow Live Event™,
every handshake is a pipeline event.
Deal Flow Live Event turns every Smart Business Card scan — at the booth, in the airport lounge, at the coffee shop — into a 35-day nurture of 10 emails and 5 SMS. The sequence watches every open, click, and reply, then quietly refines your call list so your rep only talks to prospects who are actually engaging.
Smart Card Scan
📱 Card Scanned
Contact
Sarah Jennings
Company
Acme Industries
Role
VP of Operations
Email
sarah@acmeind.com
Event
🎬 Dreamforce 2026
✓ Captured — Synced to Sheet
Deal Flow Live Event
Schedule + Score
15 min intake
Deal Flow Live Event
Schedule + Score
15 min intake
Sequence & Engagement
Engagement Score
+0
DAY 1
Nice meeting you at Dreamforce
OPENED +3
DAY 2
Did the resource land?
REPLY +10
DAY 4
What most people missed
OPENED +3
DAY 6
Acme’s competitor
CLICKED +7
DAY 8
Quick reframe question
NO REPLY
DAY 10
The real reason
OPENED +3
DAY 13
What top performers do
OPENED +3
The Payoff
One rep. Twelve scans.
Your call list sorts itself.
Two weeks into the sequence, every contact has a score based on how they’ve actually engaged. Your rep stops wasting time on ghosts and spends every call with someone who’s already paying attention.
Contact
Company
Score
Status
Next Action
Sarah Jennings
Dreamforce 2026
Acme Industries
28
Score
Hot
Route to Rep
Mike Chen
Dreamforce 2026
Vertex Labs
26
Score
Hot
Route to Rep
James Wu
Airport — SFO
Pixel & Co
14
Score
Warming
Continue sequence
Alice Kim
Dreamforce 2026
Nimbus Technologies
9
Score
Warming
Continue sequence
Robert Hays
Local coffee shop
Apex Group
1
Score
Cold
Re-engagement track
Jane Dorsey
Dreamforce 2026
Delta Systems
-4
Score
Dropped
Exit sequence
How It Works
From handshake to hot pipeline in four steps.
Your rep already did the hard part — they connected with the prospect in person. Deal Flow Live Event takes it from there and runs the follow-through automatically.
1
Card Tapped
Your rep taps a Smart Business Card with a prospect at the booth, lounge, or cafe.
Instant
2
Contact Synced
Scan data flows into your CRM through our middleware, tagged with the event name and timestamp.
~15 min
3
Sequence Scheduled
Contact is enrolled in the 35-day Challenger-style cadence: 10 emails and 5 SMS, event-personalized.
Automatic
4
Engagement Tracked
Every open, click, and reply adjusts the score. Hot prospects accelerate to your rep. Cold prospects exit gracefully.
Real-time
What’s In The Box
Everything you need
for every card you scan.
A full sequence engine, all the copy, and the logic to keep it personal at scale.
10 Strategic Emails
Challenger-style cadence moving the prospect from teach, to reframe, to offer. Every email references the event they scanned at for instant relevance.
5 Targeted SMS
Conversational, under 160 characters, interleaved with the email flow so prospects stay engaged without feeling bombarded.
Score-Based Gating
Every touch is gated by engagement score. Warm prospects get accelerated cadence. Cold prospects get rest. Nobody gets spammed.
Event-Aware Copy
“Great meeting you at Dreamforce” hits different than “Hi there.” Every touch references the exact venue where the handshake happened.
Hot-Lead Auto-Handoff
When a prospect clicks, replies, or hits the engagement threshold, they’re instantly routed to your rep for a human follow-up call.
Graceful Exit Logic
Cold prospects receive a final “should I close your file?” email before being removed — protecting your sender reputation and their inbox.
Works Anywhere Your Reps Do
Every handshake is a pipeline event —
whether you’re at a booth, bar, or boarding gate.
Tradeshows
CES, Inbound, Dreamforce
Airport Lounges
Delta, United, Amex
Coffee Shops
Impromptu meetings
Conferences
Industry events
Why It Matters
Business cards usually die
in a stack on your desk.
Deal Flow Live Event is how you make sure that never happens again.
The Stack Stays Warm
Most cards get scanned, dropped into a spreadsheet, and forgotten. By the time anyone follows up two weeks later, the conversation is cold. Deal Flow Live Event starts the follow-up the same day and keeps it alive for 35 days.
The Relationship Keeps Going
Your rep’s in-person rapport is worth more than any cold outreach sequence. Deal Flow Live Event extends that warmth into every email and SMS, so the prospect feels like they’re hearing from someone they already know.
Engagement Drives Everything
The sequence adapts in real time. Prospects who open and click earn more attention. Prospects who ignore get quietly released before they can hurt your sender reputation. Nothing gets wasted. Nobody gets spammed.
Your Rep Stops Doing Data Entry
No more typing cards into a CRM on the flight home. Tap the Smart Card at the event, and the entire 35-day sequence is already running before your rep’s plane lands.
Pricing
One build-out. One monthly.
No per-lead surprises.
Unlike per-lead enrichment tools, Deal Flow Live Event is a flat monthly subscription. Scan as many cards as a normal rep can handle — we’ve got you covered.
One-Time Build-Out
$2,500
Monthly
$75 / month
Smart Business Cards and 500 scans/month included. Additional scans billed at $0.10 each. Most reps never come close to the cap — it’s there for the one weekend a year you hit a major expo.
Build-out includes:
- Branded Smart Business Cards for your team
- Complete CRM integration + middleware setup
- Custom fields, tags, and pipeline configuration
- 3 workflows (Router, Engagement, Re-engagement)
- Native engagement scoring profile
- 10 Challenger-style email templates
- 5 conversational SMS templates
- End-to-end testing + go-live support
Requires an active Deal Flow AI Pro subscription.